December 31

Political Campaigns

Political Campaigns

by Eric Michael Cap | GOLD STREET

Political Campaign Media & Strategy | GOLD STREET

https://www.GoldStreet.net | https://goldstreetcreative.com

Political & Advocacy Campaign Projects

2026 Dennis for Congress

Campaign consulting & marketing content/materials including website wireframe & messaging, social media & ad posts, video story/reels, mailer/flyer copy/design.

Dennis for Congresshttps://goldstreetcreative.com/dennis-for-congress

2008-20 – iLuvBurbank

Burbank Community Wordpress Blog & Facebook Group (500+ members) covering local politics, schools, community events, churches & non-profits.

https://iluvburbank.wordpress.com

2020 – Gogin for Burbank City Council

Multimedia campaign materials including website & messaging, social media pages/posts, and Facebook advertising during restricted Covid mail-in election.

Gogin 4 Burbankhttps://goldstreetcreative.com/gogin-4-burbank

2018 – NO on Measure QS & Measures P/S

Multimedia campaign & advocacy against Burbank ballot measures to increase taxes. Bond Failed!

Ballot Measures QS & P | https://goldstreetcreative.com/measure-qs-campaign

2016 – Sundheim for Senate (California)

Produced creative media assets (photography) for a statewide senate campaign.

https://goldstreetcreative.com/sundheim-for-senate

2015 – Juan Guillen for City Council

Strategic outreach materials, campaign messaging, and media coordination.

2013 – YES on Measure S (School Bond)

Produced video interview with campaign chair & school board president, campaign events photos/video, social media clips & posts. Co-Admin for “Friends of Burbank Schools” Facebook Group. Bond Passed!

Yes on ballot Measure S | https://goldstreetcreative.com/yes-on-measure-s

2013 – David Gordon for City Council (Re-Election)

Produced campaign commercial and supporting media. Pre-Election video & photography for Councilman David Gordon Holiday Message project. Elected!

David Gordon for City Councilhttps://goldstreetcreative.com/david-gordon-city-council-campaign

2013 – Bob Frutos for City Council

Campaign media including 60-min interview, event photography, social media posts. Elected!

Bob Frutos – City Council campaign | https://goldstreetcreative.com/bob-frutos-city-council

2009 – Barbara Sharp for City Council

Video editing, production & graphic design for self-funded City Council campaign.

2007-09 – Smoke Free Burbank, Film Permits & Home-based Business

Lead campaign to make Burbank a “Smoke Free” city with the passage of the Secondhand Smoke Control Ordinance) (SHSCO) incl. public speaking & advocacy, website, editorial, press & media. Public policy advocacy for streamlined Film Permit & Home Occupation changes.

Smoke Free Burbank campaignhttps://goldstreetcreative.com/smoke-free-burbank |

https://youtu.be/fhOlGT76uk0?si=N1hNJBijLs1-uv6s | https://youtu.be/67o9qQHq6l4?si=TcfcAhzPUQMl_mCN

2005–06 – David Gordon for City Council

Produced political commercials aired on cable networks and media buy, campaign videos (voter messages), newspaper advertising, and letter to the editor. Elected!

David Gordon for City Councilhttps://goldstreetcreative.com/david-gordon-city-council-campaign

Core Skills: Campaign Media Production • Political Advertising • Messaging Strategy • Social Media Content • Grassroots Outreach

Marketiing – Political Campaigns

Dennis for Congress

Political Candidate Campaign Strategy, Website, & Content Marketing [portfolio sample] Political Campaign Consulting: Messaging, Website Copy & Wireframe, Social Media /AD Design & Post Copy, Mailer/Flyer Design/Copy, Video. Dennis for Congress – Website Wireframe  Social Media / Marketing Content – Branding, Messaging, Graphic Design Client Campaign Proposal / Pitch Social Media Posts / AD Campaign

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Political Candidate Websites

Why Most Political Candidate Websites Fail (And How to Fix It) Running for office? Find out if your website passes the 5-second test. [Get a free 10-minute messaging audit here] The Problem: The “Resume” Trap Most of us run for office because we have a servant’s heart. We want to be a voice for the

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Gogin 4 Burbank

Michael Lee Gogin for Burbank City Council Project Description: * Campaign Strategy, BrandScript Messaging & One-Liners. * StoryBrand Website Wireframe, Copywriting + Design, Photo/Video Editing, Support Form w/Donate links. * Social Media Facebook Page Setup, Posts & Advertising Campaigns (3) incl. AD Copy/Design, Audience, AD Buys & Reports (Reach-Views-Clicks etc.). PR – Newspapers, Radio & TV.

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Bob Frutos – City Council

Bob Frutos – City Council Campaigns 2013 & beyond End-to-end campaign media production for a community-focused City Council candidate, designed to strengthen voter connection through video, photography, and social content. {#politicalcampaigns #politicalmarketing #politicaladvertising} Scope of Work ● Campaign video production and editing● Event photography and community storytelling● Social media content creation● Visual branding and creative

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David Gordon for City Council

Dr. David Gordon – Burbank City Council campaigns Strategic campaign media and messaging for a long-standing City Council leader, focused on clarifying his fiscal message and strengthening voter trust through video and digital content. Scope of Work ● Political campaign media strategy and content development ● Video production (interviews, campaign messaging) ● Photography and digital

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Ballot Measures QS & P

Summary Developed creative media and messaging strategy for a local ballot measures opposition campaign, focused on educating voters and clearly communicating the negative financial impact of tax increases. Scope of Work ● Political campaign messaging and positioning   ● Digital content creation (graphics, web, social media)   ● Voter education and issue framing   ●

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Yes on ballot Measure S

Burbank Unified School District Bond Campaign Summary Produced strategic campaign media to support a successful school bond ballot measure, focused on building trust and clear communication of the initiatives benefits to local families and voters. Scope of Work ● Campaign video production (interview with campaign chair & school board president)   ● Social media content

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Smoke Free Burbank campaign

Summary Led a local public policy advocacy campaign to position Burbank as a “Smoke-Free City,” using strategic messaging, community outreach, and digital media to build awareness and public support. Scope of Work ● Public policy advocacy and campaign strategy   ● Website creation and messaging development   ● Editorial writing and press/media outreach   ●

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About the Author

Eric Michael Cap is the Creative Leader & founder of Gold Street - a Music & Media Content + Marketing Agency based in Burbank - Los Angeles CA. With over two decades of entrepreneurial experience, he blends creativity and purpose to help clients make an impact. A devoted husband of 24 years and a follower of Jesus for over 34, Eric is deeply rooted in his faith and finds joy in serving his people. He currently leads a hybrid Men's Life Group @ Mariners Church Irvine, and has supported fellow entrepreneurs as a Faith Driven Entrepreneur facilitator, and Songwriters/Artists via Gold Street music workshops & showcases. His daughter Jasmine recently graduated from UCLA with a Bachelor of Science degree (PsychoBiology major) & Latin honors. When he's not working, you’ll find Eric soaking up nature at the beach, hiking scenic trails, enjoying music/arts, or capturing life through his camera lens. #EricMichaelCap #GoldStreet #creative

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